Using the platform Pluralis, you can connect with designs to optimize your landing page for conversions.

In January I ran a story about the innovative approach Pluralis takes regarding conversion optimization. The story was exciting to me as a website owners, so I wanted to do a short follow up! In a nutshell, Pluralis takes away the pains of running landing page optimization projects in-house. The company lets you source the creative work to a crowd of conversion optimizers, a growing professional community. Then Pluralis tests the landing page variations these optimizers create, using its built in A/B testing tool.

Everloop is a great alternative to Facebook for kids in the 8-13 range who want to socialize online while still being safe.

Every time I see one of my friends’ kids join Facebook, I cringe a little. Oftentimes, these children are under Facebook’s required age (13 years), but even a young teen often doesn’t use much discretion when posting online. Okay, let’s be honest. Many adults don’t use discretion when posting online either! The fact of the matter is that Facebook isn’t a great place for kids unless you’re watching over their shoulder every time they are online, which is pretty unrealistic for most parents.

Hullabalu is a new storytelling app available to entertain your kids in an interactive way on iPad, iPod Touch, and iPhone. 

A few nights ago, I was at dinner with a friend and her family, and while we waited for our meals, the kids were busy playing on the family iPad. This kind of thing is pretty common these days, so most parents I know are always on the lookout for interesting apps that combine education and entertainment.

Could a new smart surgery tool called the iKnife help save the lives of patients with cancer? 

Surgery and other medical processes are getting more advanced by the day, but a new knife takes the cake when it comes to “smart” tools in a hospital setting. According to reports on Mashable, and inventor at the Imperial College London is developing a tool known as iKnife, which is able to detect if a surgeon is cutting cancerous cells. As far as technology in hospitals goes, this is pretty cool because doctors will get real-time feedback instead of having to wait for biopsy results.